Why Food Blogging Is Important to Food Blogger
Food blogging represents an interesting interweaving of food enthusiast or gourmet interest with that of blog writing. Most blogs, while aimed at informing others about the foods they eat, will not focus exclusively on food. A good number of bloggers use food blogs to sell their recipes, services or goods and to create an online presence. Some blogs also tend to feature only one recipe or a small collection of recipes, which are based mostly on traditional recipes.
The social media platforms allow a food blogger to interact with his/her followers on a more intimate level. This is not only true of the Instagram, but of the other four popular Instagram clients like snapfish, cherry, and others. This interaction is most often through Instagram’s “mentioning” function, in which users can add their favorite food blogs and add a link to their page. Other social media platforms such as Facebook allow users to leave comments or track their feed statistics. This interactive feature is especially useful for a food blogger, since it allows him/her to interact with followers on a more personal level.
However, blogging platforms such as Instagram are also beneficial for food bloggers because they allow them to reach out to their audience on a more personal level. Unlike Instagram, which has limited audience, a food blog can draw in thousands of people each day. Unlike Facebook and twitter, which solely serve to inform others of an event or product, a food blog can engage with its followers on a more intimate level. This can lead to greater conversions (customer visits or purchases) because a hungry reader is much more likely to take the time to really think about what he/she is about to buy or do than a Facebook or twitter follower. Food blogging platforms, therefore, should be treated as a vehicle for the food blogger to show his/her customers how they will be satisfied with their products.